FINN

Online marketing for lawyers and consultants has changed dramatically in the last few years. The web has matured as a marketing channel, and a set of best practices is beginning to emerge. It was never easier or cheaper to reach a large number of leads thanks to sophisticated e-mail software, blogging and social media like LinkedIn and Twitter. Unfortunately, the knowledge about these new techniques is not yet widely recognized or adopted.

In our new report "Online presence, strategies and effectiveness of Belgian law firms, 2010", we benchmarked fifty Belgian law websites on technical and marketing effectiveness. In our upcoming webinar, we present an exclusive preview of the results of our study:

• What is the difference between an "online presence" and "online marketing"?
• Why should your website be the focal point of your online marketing efforts?
• Why is Burger King shopping for lawyers online?
• Why do Belgian law websites score so poorly on SEO?
• Who are the leading Belgian law firms in online marketing and why?

At the end of the webinar, the full report "Online law marketing in Belgium 2010" will be e-mailed to participants.

Practical information

When? Thursday 26th August, at 11.30 a.m.

Who? by Kristien Vermoesen, PR-consultant at FINN

You can register by submitting this form (you will receive an e-mail with your login on the day of the webinar):