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The top 100 most influential Belgian journalists on Twitter 2012
In May 2011, FINN released a ranking of the 100 most influential journalists on Twitter.

Social media: 7 reasons why your boss isn’t convinced it works
Lately, I’ve been wondering about the lack of social media enthusiasm on the part of the C-suite.

How to become the ruler of retweets on Twitter
Almost everybody agrees that being retweeted on Twitter is like the gold standard of interestingness and influence. But how should you write tweets to maximise your number of retweets?

How I learned to stop worrying and love the brand
The results of this recent survey by Buddy Media got me t

Social media monitoring
Research consistently reveals that social media users are busy discussing companies, brands and services:

Social media is about values... and ego
Anyone trying to build an online brand presence must ask themselves: what exactly is it that people do on social networks? Why are they there?

Why Google+ faces an uphill battle as a 'me too' social network
Today, Google announced its renewed concept for social media – after the failed Google Buzz, it’s Google’s second attempt to knock the Facebook juggernaut off course.

The social literacy bonus
Researching our upcoming webinar about reputation management in the social media era, I was struck by the stark difference in sentiments expressed about two mobile operators: Mobile Vikings and Mob

Pfizer Belgium launches social media presence in collaboration with FINN
Pharmaceutical communication often faces a healthy dose of scepticism towards the organisation sending out the message. It’s also strictly regulated in most countries.

Three sustainable social media strategies
During my last social media training at Belga, one of the participants popped up an interesting social media dilemma.

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