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Why you should do yourself a favor and forget your media training techniques
While researching a webinar about the role of CEOs in communication, I came across a very interesting

Lean PR: what PR can learn from the lean startup movement
This blog was published as a guest contribution on Whiteboard, a news site and community for European entrepreneurs, innovators and thought leaders.

6 PR lessons of Steve Jobs
Like everybody else, I read the Steve Jobs biography by Walter Isaacson at the pool this summer. It’s a great, solidly researched biography.

The number of spontaneous applications to Atlas Copco quadruples following PR campaign
Announcements by industrial companies and associations are as regularly as clockwork: Belgium has a shortage of around 3,000 engineers.

Niko. Illuminating ideas
The Challenge

Jan De Nul
The Challenge

How I learned to stop worrying and love the brand
The results of this recent survey by Buddy Media got me t

Salamicommunicatie kan de gezondheid van uw bedrijf ernstig schaden
Eind vorige week trad CEO Mike Laziridis (Research in Motion) voor het voetlicht met welgemeende excuses voor de dagenlange

How journalists choose experts: the Matthew effect
Interesting study in the latest issue of ‘Journalism’.

The top 100 most influential Belgian journalists on Twitter
FINN analysed the Klout score of some 100 Belgian journalists

Twitter