Twenty years ago this week, Sony's head of development Steve Race gave what is arguably the best press conference ever at the E3 conference - one tRead more.
Claire Underwood and motivational language theory: how communication can help CEOs improve their organization's performance.Read more.
There's more to funny cat videos that went viral than just clumsy cats. Network theory helps to explain how certain content and phenomena catch on fire and go viral. Read the 4 tips to improve your chances of creating stories that take on a life of their own - but don't forget to cross your fingers.Read more.
Simpel, geloofwaardig, echt, emotioneel en waardevol. Dit zijn de 5 basisregels van storytelling volgens VRT journalist Tim Verheyden, auteur van het boek 'How to Story'. Volg Tim Verheyden op Twitter: @timverheyden.Read more.